Tag Archives: tony robbins

Here’s a great exercise I like to do to start my day and whenever I feel I need to reset and recenter during my day.

There are four phases and it can take anywhere from 10 – 20 minutes. It’s up to you how long you want to go with it. (watch the video for how to go through each phase)

The idea behind it is to prime your mind, body and emotions for the day so you direct it vs. reacting to the urgencies of life.

If you don’t already have a ritual to get you in a great state to start your day I suggest you start and this priming exercise is a great one to experiment with.

Whenever I catch myself saying I don’t have the time to do this, I remember the quote below from Russell Simmons.

“If you don’t have twenty minutes to delve into your self through meditation, then that means you need two hours.”

If you do it for thirty days straight you will become addicted to it because you will automatically feel so much better throughout the day and get way more done.

Click here to try the exercise with Tony on YouTube

Pura Vida!









We hear it all the time.  Push harder. Raise your standards.  As Tony Robbins says, “You don’t get what you want, you get your standards.”  If you are out of shape, not doing so well financially, don’t have your ideal intimate relationship, your business is not where you want it to be… those are all a reflection of your standards.  

Ok, so if all I have to do is raise my standards, why does this approach rarely work?  And more importantly how do I actually raise my standards?

Your standards are similar to your values or how much heart you put into what you are doing.  On a more tangible level they are simply a reflection of your rituals. And your rituals are simply the actions you take on a day to day basis.  So if you want to raise your standards all you need to do is reverse engineer the new outcome you want and dial up the rituals you take action on a daily basis in terms of quantity, intensity or both.

Here’s an example:  Say you want to increase your income from $50,000/year to $80,000/year.  In other words you want your new standard to be $80,000/year. First answer a few questions to get emotional leverage on yourself to make the change?

Why MUST you increase your income?  What will it mean for you and others you love?

What has it cost you to be where you are?  What will it cost you in the future if you don’t raise it?  1 year from now? 5 years from now? 20 years from now? At the end of your life looking back?  

Now figure out your numbers.  What specifically do you need to do each and every single day to hit this new outcome.  In order to do something we haven’t done before we must become someone we haven’t been. If you know you must make 50 sales calls or run ‘x’ amount of ads to make one sale.  What is the new number you must hit? That new number is your new daily ritual for the new standard you have in that area of your life! Remember you can also raise your standards just by deepening the intensity and focus you put into the activity.  Most of the time people dabble and go through the motions thinking they will get the result. Mastery comes from repetition + deep practice!

It’s the same strategy Michael Jordan used to win his second three titles in row!  He hit the gym (more sessions, more reps, more weight, more intensity) and spent more time on the basketball court (more hours, made 1000 shots per day, more dribbling).  Or if you were training for the Olympics you’d have a program that progressively increased the demands on you to perform at higher and higher levels.  Apply that to each area of your life and see how magnificent you can make it!

You can also apply this same strategy to your body, growing your business, your intimate relationship etc.  Some are harder than others to quantify and it can get confusing on what/how much to measure as benchmarks of success.  The key is to determine the one metric that is in your control that you can track in the area of your life you want raise your standards.  The more you measure and track the right thing the more you will make it better.

I know it sounds daunting and an overwhelming task to undertake, especially if you’re an overachiever working on being your best in multiple areas of your life.   The cool thing is that you start to build momentum and you get over the initial hump the return on investment for the energy you put in and the different areas start to propel one another forward becoming a positive success cycle.  

What are your standards for each area of your life in 2019?  What is the ONE new ritual that you must focus and take action on every single day?  Take inventory of how many times you take action each day and notice the results you are getting.

Make sure to leave a comment below and share this post with a family member or friend who can benefit from it!  To stay up to date with my latest posts make sure to subscribe to my email list and get your free download ‘3 Keys to a Great Day!’

Sales is tough for most people.

It was tough for me as well when I first started out.

I had all these stories in my head and internal conflicts about selling.

Here are some of the thoughts that were floating around in my head:

“I don’t want to be aggressive.”

“What if I don’t actually help this person with my product/service?”

“What if they can’t afford it and I take all their money?”

“It’s bad to make a lot of money.”

“If I really cared about this person I should just give it to them for free.”

Sounds so silly right!  I know.  I feel liberated that I do not allow these BS stories to limit the impact I have on my clients lives and new people I can reach.

The coolest part is now I have the skills to help a person when the opportunity comes and I deliver value and help them make huge shifts in their life!

Here’s the foundation you need to have in place to sell anything.


If your audience was best represented by one person, who would that be?  What are their fears?  What are their dreams?  What is stopping them from having what they want?  What do they like to do for fun?  Where do they like to spend time?  These are basic questions that will get you to really understand your prospect and if/how you can help them.  You want to know as much or more about the person than they know about themselves.


How can you deliver 10x the value you are charging them?  If you are charging $1,000 how can you over deliver and give them $10,000+ of value?

I’ll make you an offer you can’t refuse right now.  I will customize a fitness/nutrition plan and coach you to get to your desired result and you don’t pay me until after you get it!  The first person who takes me up on this is the WINNER of this irresistible offer!


Work backwards from your goal.  If you want to earn $100,000 how many sales is that on average?  To make that many sales how many presentations/conversations do you need to have?  How many calls/emails/texts/LinkedIn messages do you need to send to book ‘x’ amount of presentations/conversations?  The reason why tracking/measuring with your sales funnel is so important is because it gives you optics on your numbers.  Top performers know how many calls/presentations they need to make the income they want.  They are not leaving their income up to chance.  They create the outcome they are after and if they need to they can increase the dials for greater output.  Another reason why it’s useful to have a sales funnel tracking system is to you can disassociate from the process so fear of rejection doesn’t get in your way.  You know that it will take a certain amount of action to produce a specific result.

That’s the 80/20.  Yes there is scripting, closing, tonality and other strategies.  However if you follow these three pillars you are well on your way to success in sales!

What did you learn or like in this post?  Comment below and I’ll send you a free gift!


I just finished UnleashThePower Within with Tony Robbins in Chicago.

It was amazing as usual.

I had the opportunity to sit down with a good friend and National Speaker and Trainer for Tony Robbins to talk about sales and marketing.

He travels to a new city in the United States every 4 months to speak and train audiences and uses the skill of influence to buy a ticket on the spot ($695 minimum) to attend Unleash The Power Within.

As great as Tony is, it is still very challenging to convince anyone to pull out their credit card on the spot and sign up.

It takes a solid skill set to influence people to take action in any business to buy your product or service.  As you can imagine Tony Robbins is a master and he trains his team at the highest level.

Stephen is also a master of marketing.

Peter Drucker, the world renowned management consultant at Harvard says all business is two things, marketing and innovation.

If you can identify your ideal client and get them to ‘raise their hand’ to say they are interested in your irresistible offer you have essentially cracked the code to generate an abundant flow of qualified leads for your business.

There are some golden nuggets in this video that you can apply to your business and life.  Enjoy!


Takeaways from the video:

Hard work

Less skill set.  Put in extra hours.

Marketing and follow up

Automate repetetive processes

Standards as you get better

Influence permeates through every area of your life

2 Big Keys to Influence:

Learn to communicate more effectively

Ask the right questions

Systems takes the emotion out of it

HILA:  High intention.  Low attachment.

Constantly innovate and make your product/service better

Every marketing message answers:

What do you offer people?

What are you going to do for them?

How can they get it now?

If you want to get in touch with Stephen you can check out his website: http://stephenhilgart.com/

How can you implement these skills in your work/business?  Comment below!

Also if you liked the video please like and subscribe on my YouTube channel.  It lets me know whether I’m doing a good job and I should create more of this type of content for you.  Thanks!